Privacy Policy

Effective Date: 12/12/2019

This policy explains what information we collect when you use MeritMore’s sites, services, products, and content (“Services”). It also has information about how we store, use, transfer, and delete that information. Our aim is not just to comply with privacy law. It’s to earn your trust.

Information We Collect & How We Use It
MeritMore doesn’t make money from ads. So we don’t collect data in order to advertise to you. The tracking we do at MeritMore is to make our product work as well as possible.

In order to give you the best possible experience using MeritMore, we collect information from your interactions with our network. Some of this information, you actively tell us (such as your email address, which we use to track your account or communicate with you). Other information, we collect based on actions you take while using MeritMore, such as what pages you access and your interactions with our product features (like which colleges you add). This information includes records of those interactions, your Internet Protocol address, information about your device (such as device or browser type), and referral information.

We use this information to provide, test, improve, promote and personalize MeritMore Services and generate aggregate, non-identifying information about how people use MeritMore Services.

Information Disclosure
MeritMore won’t transfer information about you to third parties for the purpose of providing or facilitating third-party advertising to you. We won’t sell information about you.

We may share your account information with third parties in some circumstances, including: (1) with your consent; (2) to a service provider or partner who meets our data protection standards; (3) with academic or non-profit researchers, with aggregation, anonymization, or pseudonomization; (4) when we have a good faith belief it is required by law, such as pursuant to a subpoena or other legal process; (5) when we have a good faith belief that doing so will help prevent imminent harm to someone.

If we are going to share your information in response to legal process, we’ll give you notice so you can challenge it (for example by seeking court intervention), unless we’re prohibited by law or believe doing so may endanger others. We will object to requests for information about users of our services that we believe are improper.

Data Storage
MeritMore uses third-party vendors and hosting partners, such as Google Cloud Services, for hardware, software, networking, storage, and related technology we need to run MeritMore. We maintain two types of logs: server logs and event logs. By using MeritMore Services, you authorize MeritMore to transfer, store, and use your information in the United States and any other country where we operate.

Tracking & Cookies
We use browser cookies and similar technologies to recognize you when you return to our Services. We use them in various ways, for example to log you in, remember your preferences, evaluate email effectiveness, allow our paywall to function, and personalize content and other information.

Some third-party services that we use to provide the MeritMore Service, such as Google Analytics, may place their own cookies in your browser. This Privacy Policy covers use of cookies by MeritMore only and not the use of cookies by third parties.

Modifying or Deleting Your Personal Information
If you have an MeritMore account, you can access or modify your personal information in your profile, or request that your account be deleted by emailing

To protect information from accidental or malicious destruction, we may maintain residual copies for a brief time period. But, if you delete your account, your information and content will be unrecoverable after that time. MeritMore may preserve and maintain copies of your information when required to do so by law.

Data Security
We use encryption (HTTPS/TLS) to protect data transmitted to and from our site. However, no data transmission over the Internet is 100% secure, so we can’t guarantee security. You use the Service at your own risk, and you’re responsible for taking reasonable measures to secure your account.

Email from MeritMore
Sometimes we’ll send you emails about your account, service changes or new policies. You can’t opt out of this type of “transactional” email (unless you delete your account). But, you can opt out of non-administrative emails such as our newsletter by unsubscribing.

When your interact with an email sent from MeritMore (such as opening an email or clicking on a particular link in an email), we may receive information about that interaction. We won’t email you to ask for your password or other account information. If you receive such an email, please send it to so we can investigate.

Payment Processors
MeritMore provides Services in conjunction with payment processors such as Stripe, through which users may pay for MeritMore or receive payment based on participation in our referral program. Those companies acting as payment processors may collect and store personal data related to your billing information and history in order to provide their services, and may collect and store personal data and business data to prevent fraud and other abuse.

When you delete your MeritMore account, MeritMore deletes your personal data as outlined in this document. However, to delete your payment or billing information, you will need to do so with your payment provider, as MeritMore only has minimal secure access to those records as needed to provide the services.

Embedded Content
MeritMore Services may contain third-party embeds, which may in some cases collect and store personal data. The use of personal data by embedded content providers is not covered by this statement, but by the privacy policies of those sites or services.

Changes to this Policy
MeritMore may periodically update this Policy and the new Policy shall be effective immediately.

We welcome feedback about this policy at
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